Established in 2004, Kartika Inti Sejati is a prominent Indonesian OEM food manufacturer that specialises in long shelf-life products and private label manufacturing services. As a member of the Kartika Sari group — renowned for the Kartika Sari brand and its vast retail presence in West Java — Kartika Inti Sejati has extensive expertise in OEM manufacturing for baked goods and traditional snack products. As such, the company produces the Kartika Toast brand whose products are well-known for their delicious taste and long shelf-life having become a popular choice for visitors to the Kartika Sari retail outlet stores.
Kartika Inti Sejati provides a diverse product portfolio of bagelen bread, toast bread, almond cookies, cheese sticks, crispy toasts, and traditional Indonesian butter cookies – all products are derived from Kartika Sari’s in-house recipes. It is through the company’s extensive expertise in product innovation and development that has garnered Kartika Inti Sejati’s notable reputation for its range of high-quality products; the Kartika Sari group currently encompasses more than 80 in-house products.
Through the company’s capacity as an OEM manufacturer of baked goods, Kartika Inti Sejati also provides private label manufacturing services for major retail players in Indonesia. The company has cooperated with Alfamart and Hypermart in addition to producing baked goods products for national airline carrier, Garuda Indonesia. Kartika Inti Sejati implements an automated production process coupled with good manufacturing practices throughout its factories so as to effectively manage the control of raw materials, manufacturing, and warehousing to maintain the quality of the finished products. This has enabled Kartika Sari outlets to serve up to 10,000 customers and utilise 3 tonnes of dough per day which thus demonstrates the company’s capacity as a trusted OEM manufacturer of baked goods.
Kartika Inti Sejati’s in-depth knowledge of local consumer preferences allows it to consistently diversify its product line and establish a strategic position within Indonesia’s dynamic upstream and downstream baked goods industry. Kartika Inti Sejati can, therefore, develop and manufacture new products for international retailers seeking to tap this lucrative industry through its private label manufacturing services.
2004
Private
350
900 packs, 100,000 baked goods
Halal Certification, BPOM, GMP
Bagelen Oval Bread, Bread, Pastries, Cookies, Choux
As testament to its product development strategy, Kartika Inti Sejati can cater to the taste of local as well as international consumers. As such, the company is looking for export opportunities in the ASEAN, Middle East, and Africa for its bread, puff pastries, and cookies products. Coupled with the ability to harness Indonesia’s unique taste for baked goods, Kartika Inti Sejati understands the industry’s immense opportunities in the downstream sector. The company has obtained GMP certification which will provide further confidence in international partners and clients with regards to the quality and standardisation the company applies to its business operations.
Kartika Inti Sejati, under the Kartika Sari brand, currently has seven branches in strategic locations across the city of Bandung and Cimahi in the West Java province; the group have plans to set up additional branches in 2017. Originally established as a home industry, the Kartika Sari brand has become synonymous with the city, attracting visitors from all over Indonesia as well as the world. Moreover, Kartika Inti Sejati has direct access to high-quality raw ingredients from its broad network of suppliers. In order to meet the demands of the domestic market, Kartika Inti Sejati has partnered with market-leading retail outlets Alfamart and Hypermart as well as Indonesia’s national carrier Garuda Indonesia; this cooperation will see the company supply the airline with bread products on selected flights from Jakarta.
On 17th January 2017, Kartika Sari started its official partnership with airline catering provider Aerowisata Catering Services (ACS). The partnership will see Kartika Sari, through its subsidiary Kartika Inti Sejati, manufacture baked products for selected Garuda Indonesia flights from Jakarta. Through this measure, Kartika Sari has thus demonstrated its capacity to formulate meaningful partnerships with major players in Indonesia’s hospitality industry.
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