Global Business Guide Indonesia

Sewu Segar Nusantara Sewu Segar Nusantara Sewu Segar Nusantara Sewu Segar Nusantara Sewu Segar Nusantara Sewu Segar Nusantara Sewu Segar Nusantara Sewu Segar Nusantara
Sewu Segar Nusantara | Sunpride Encourages Active Lifestyles Through Sponsorship of Local Events

Sewu Segar Nusantara through its leading brand in fresh fruits, Sunpride®, sponsored multiple events to strengthen its standing as an avid proponent of active lifestyles in Indonesia. As a means of casting a wide net in reaching out to a consumer base now more keenly attuned to the importance of healthy living, the group showcased a comprehensive selection of its fresh produce products at athletic events catering to different subsets of the market.

Among these sponsorship initiatives was its support of the 2014 ASEAN Fun Run, a 5K road race held in celebration of the ASEAN’s 47th anniversary as well as in anticipation of greater regional integration in 2015. Hosted by the Ministry of Foreign Affairs, this event was held on 10th August 2014 and saw Sunpride® make available bananas among other fruit products at the finish line.

Sewu Segar Nusantara took upon a similar role during the Jakarta Kids Run 2014 on 7th September 2014, hosted by Fx Sudirman as part of its 3rd Annual Jakarta Sports Week. Complemented by frequent endeavours to educate young Indonesians on the importance of eating well through school visits, the group’s sponsorship of the Jakarta Kids Run 2014 affirms its commitment to perpetuating a love for activities that bode well for the long-term health of Indonesia’s future generations.

On the same day, Sewu Segar Nusantara also celebrated the launch of a weekly group exercise program, hosted by Nutrifood in support of the Healthy Heart community. As a sponsor of this program – to be held every Sunday until 23rd November 2014 in multiple locations across Jakarta – SSN will provide its high quality fruits as the ideal refreshment for the many individuals taking part in an exercise session involving aerobics and light cardio.

Sewu Segar Nusantara