Renowned fresh fruits distributor, Sewu Segar Nusantara (SSN) sponsored the Mandiri Jakarta Marathon which took place on Sunday, 23rd October 2016. The highly-anticipated running competition in Jakarta began at the National Monument and hosted approximately 16,000 local as well as international runners. Sewu Segar Nusantara through its in-house Sunpride® brand was appointed as the ‘Official Fruits’ sponsor and made available its signature Cavendish Bananas, Crystal Guava, Zespri Kiwifruits, and HONI Pineapples to event participants.

As an active supporter of health and sports-related events, SSN’s role at the Mandiri Jakarta Marathon 2016 therefore illustrated the company’s unsurpassed commitment in supporting Indonesia’s sporting communities. Furthermore, SSN also provided its wide-ranging fresh fruits at a number of refreshment stations for participants of the half marathon and full marathon categories; this measure helped to maintain the stamina of half marathoners and full marathoners during the race.

Sewu Segar Nusantara’s reliability for its efficient supply chain management of fresh fruits thus makes the company the ideal strategic partner for large-scale competitions. Moreover, SSN’s role as ‘Official Fruits’ sponsor at the Mandiri Jakarta Marathon 2016 demonstrated the company’s success in carrying out its well-known brand message of ‘living fun and healthy.’