On 7th March 2014, Tamara Land, a specialized property developer for middle to upper-class consumers, inaugurated its latest project; the Kebayoran Icon, by holding a groundbreaking ceremony at the site location. The future Kebayoran Icon is a mixed-use building which will be located in the Kebayoran Lama area of South Jakarta. The launch signifies a new addition to the group’s far reaching portfolio which already includes office buildings, townhouses, hotels and residential property which stand as testament to Tamara Land’s longstanding history in the sector.

During the event, Mr Anthony Putihrai as President Director of Tamara Land dug the first shovel of earth to mark the official launch of the project to the market. He also delivered his remarks regarding the benefits of the new project for prospective buyers and tenants. Mr Putihrai is confident that the Kebayoran Icon’s proximity to Jakarta’s central business district as well as its entertainment and commercial centers will appeal to investment-savvy consumers considering its price range which starts at 500 million IDR for an apartment. In addition to this competitive cost, consumers will also benefit from a strategically located, upscale living environment complemented by complete facilities.

To maximize the value of the project, Tamara Land seeks to repeat its track record of success demonstrated in past projects by providing a variety of amenities. In addition to a prime location, the Kebayoran Icon will be equipped with mini offices, sky terraces, swimming pools and a fitness center. In total, the mixed-use building will have 26 stories, 17,000 square meters of building area, and 256 apartments and condo hotel units.