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The undergraduate degree in Food Business and Technology capitalises on Indonesia’s strong demand for food technologists with business management skills. Food Business and Technology students will learn the science and practical skills required in food preservation, quality control, formulation and processing, chemistry, microbiology and food business management. Through the combination of food technology and business, the degree programme will develop a new breed of professionals well versed in the scientific knowledge for creating and analysing foods as well as the current trends in the business aspects of national and global food industries.
The Food Business and Technology degree programme will also focus on the science of sensory analysis that affects innovation, brand management and consumption of different food products by consumers. By completing this degree, Food Business and Technology graduates can capitalise on Indonesia’s thriving F&B industry as it continues to experience growth on the back of rising personal incomes and lifestyle changes in the country’s urban areas.
The Indonesian government’s aim towards food self-sufficiency is part of the country’s ultimate goal to ensure all its citizens have a varied and healthy diet. As such, food production has been given priority with development of the agriculture sector and the utilisation of modern technology seen as an integral part of national development. The Food Business and Technology degree programme creates an environment that encourages innovation and entrepreneurship among students and staff so as to spur technological advancement in Indonesia’s food processing and production capabilities. Graduates in Food Business and Technology will have the capacity to research sustainable business solutions that can enhance food quality and safety, and influence the efficiency of Indonesia’s food manufacturing sector, maximising its potential to export locally manufactured value-added food products to the global market.