On 15th June 2017, Sarinah received The President Sukarno Heritage List 2017 Award for the Jakarta Raya region which took place at the Jakarta City Hall. The President Sukarno Heritage List – launched in 2015 by The Sukarno Center – seeks to acknowledge cities, organisations, activities, and companies among many other types of entities that held a special meaning for Indonesia’s founding father, Ir. Soekarno. President Director of Sarinah, Mr Gusti Ngurah Putu Sugiarta Yasa accepted the award on behalf of the company; Chairman of The Sukarno Center, Mrs Sukmawati Sukarnoputri presented the accolades to a slew of attendees.
Since its establishment, Sarinah continues to pride itself for the company’s historic background as Indonesia’s first department store. The company has successfully built upon its industry standing as a leading retailer of modern fashion as well as a longstanding retailer of locally-made products ranging from handicrafts to clothing. This corporate measure is in keeping with President Sukarno’s original purpose of establishing Sarinah – to support local players as means of strengthening the Indonesian economy – which the company will continue to uphold. Moreover, Sarinah has carried onwards in fulfilling its mission by adopting a newly-introduced motto of “The Window of Indonesia” which is set to strengthen the company’s relations with small and medium enterprises across the archipelago. Through the attainment of The President Sukarno Heritage List 2017 award, Sarinah is poised to succeed in its role of promoting Indonesian-made products to domestic and international consumers.